EPR has officially moved from policy conversation to actively impact brand as a line item. Oregon and Colorado are already sending invoices, California's full program launches in January 2027, and more states are close behind. If you're a CPG brand owner, or leading packaging decisions, you're quickly realizing the choices you make today are directly tied to the compliance fees you'll pay tomorrow.

We're packaging nerds, and EPR is exactly the kind of topic we love to dig into so you don't have to start from scratch. We put this guide together to cut through the noise: what EPR actually is, how eco-modulation fees get calculated, where each state program stands right now, and what you should be doing about your packaging portfolio before the next reporting window opens.

See our full report below, and if you want to talk through what this means for your specific situation, we're always happy to get into it.